The process of creating a marketing and sales plan can be time consuming and confusing on where to start. And it’s not as simple as it sounds. There are a lot of pieces to the puzzle in order to spend your money and your and/or your people’s time and effort wisely. To answer some of the mysteries of developing an effective Marketing & Sales plan, this series will address:
- Understanding What is Included in Marketing & Sales Plan
- Identifying Objectives of a Marketing & Sales Plan
- Setting Attainable Marketing & Sales Goals
- Categorizing/Qualifying Customers
- Understanding Your Sales Funnel
- Identifying Targeted Marketing Activities
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